We all know the saying “Fail to prepare, prepare to fail”, so apologies for the cliche but this is very apt when it comes to maximising sales over the holiday period.
Successful retailers prepare an average of 109 days before the holiday season and 52% of multichannel retailers started planning for Black Friday in July.
We can help you prepare and get the maximum return from this holiday season. Our Head of eCommerce, Gareth Ilbery put together a quick webinar to explain how to do this.
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